Tesla "GigaBier" Cybertruck Beer Release

So, have you heard about the new Tesla “GigaBier” Cybertruck beer release? It’s basically beer inspired by the Tesla Cybertruck, and it comes in a stainless steel can that looks just like the truck! I came across this article the other day, and I have to admit, I was pretty intrigued.

Basically, the beer is a collaboration between the brewer-manufacturer Three Weavers and the design firm RKS. It’s an unfiltered Bavarian-style beer that comes in a 16 oz can with a matte black finish, and it’s got a pretty decent ABV at 5.5%. According to the article, it’s “a tribute to the minimalist yet rugged design of the iconic Cybertruck”.

I don’t know about you, but the idea of sipping on a cold one out of a can that looks like a Cybertruck is pretty hilarious to me. But it also got me thinking about Tesla’s branding strategy and how they’re branching out beyond just cars and focusing on creating a lifestyle brand. Plus, it’s pretty cool to see a collaboration between a car company and a beer company.

All in all, I think the Tesla “GigaBier” Cybertruck beer release is a fun and interesting development in the world of beer and branding. It adds a unique touch to the Tesla brand and gives fans another way to show their support for the company. Plus, it’ll definitely make for a great conversation starter at your next backyard barbecue!