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Mark Cuban: Elon Musk made 'huge mistake' with Twitter Blue marketing

By Liam Hoffmann
Published in Twitter
April 29, 2023
1 min read
Mark Cuban: Elon Musk made 'huge mistake' with Twitter Blue marketing

As the marketing industry continues to evolve, there is no doubt that social media platforms have become a key component of any successful marketing campaign. However, according to billionaire entrepreneur Mark Cuban, Tesla CEO Elon Musk made a “huge mistake” with Twitter Blue marketing.

Musk recently unveiled “Twitter Blue,” a subscription service that would allow users to access exclusive features on the social media platform. Cuban believes that this move was a mistake because social media platforms should be free to use for all users. He argues that users have already accepted the advertising model, and Musk should have found a different way to monetize his platform.

Cuban also believes that the timing of this move was not right, given Twitter’s recent struggles with misinformation and hate speech on its platform. He argues that Twitter should instead focus on cleaning up its platform and creating a better user experience, rather than adding new features that will only benefit a small percentage of users.

As someone who has been involved in the tech industry for many years, Mark Cuban’s opinion on this issue carries weight. While social media platforms are constantly experimenting with new business models, they must be careful not to alienate their loyal users. As users become increasingly aware of their data privacy and the impact of advertising on their lives, it will be interesting to see how companies like Twitter and Facebook continue to evolve.

In conclusion, the debate over Twitter Blue marketing and subscription models is a relevant and important topic in today’s media landscape. As advertising-based business models continue to come under scrutiny, it’s crucial for companies to strike a balance between profitability and user experience.


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Liam Hoffmann

Liam Hoffmann

Writer & Tech Enthusiast

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