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H-E-B in southwest Austin to become Tesla showroom

By Sophia Fong
Published in Tesla
June 25, 2023
1 min read
H-E-B in southwest Austin to become Tesla showroom

So, I stumbled upon this cool article about how H-E-B is teaming up with Tesla to turn one of their southwest Austin locations into a showroom! As a fellow Texan, I’m always excited to hear about new developments in our state, and this one seems pretty promising.

Basically, H-E-B is letting Tesla take over a portion of their parking lot to showcase their electric vehicles. It’s not a full-on dealership, but they’ll have some cars available for test drives and potential customers to check out. This move is part of Tesla’s larger strategy to expand their presence in Texas, which has been known to have some restrictive laws about direct-to-consumer car sales.

I think it’s pretty smart of H-E-B to partner with Tesla on this. It’s a win-win situation - H-E-B gets some extra foot traffic and potential customers, and Tesla gets to showcase their cars in a high-traffic area. Plus, as someone who lives in Austin and has shopped at H-E-B many times, I can vouch for the fact that it’s often packed. So, there should be plenty of eyeballs on those Teslas!

Overall, I think this partnership is a great example of how businesses can work together to create mutually beneficial arrangements. Plus, it’s exciting to see more electric cars on the roads and more businesses embracing sustainable technology. Who knows, maybe next time I’m grocery shopping, I’ll take a detour to check out a Model S!


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Sophia Fong

Sophia Fong

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